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The Vogue is Disruption - Fashion is about the person; tech is about personalization: a happy marriage when the two of them meet


Digital disruption is disrupting every sector we can possibly think of and resulting in changes previously unimagined. In this spectrum it would be impossible for the fashion industry to rem ...

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The evolution of a company’s digital transformation


While most companies have a web presence, many tend to underestimate its importance. Soon, they end up with an incredibly outdated one that fails to communicate effectively the company’s mes ...

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Your Very Basic Cyber Security Check List Needs to Have These 5 Items


Cyber security is a trending topic, unfortunately mostly in times when a major security event has occurred. Throughout history, people are mostly alerted on a subject when a major event has ...

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Will You Be Around in 2030? (You must be a data company...)


We live in an age when Data or more precisely Big Data is everywhere. Internet users leave a constant stream of Data not only on social media websites but anywhere they go in the form of dig ...

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Why the word is still WordPress


Here at Publisto we understand that you need to have control over your website. Let's say that your site is perfectly thought out and has undergone all the iterations needed to reach this le ...

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What Level-5 Leadership Really Meant: our StoryChaser Analytics Use Case.


According to Jim Collins, the author of international best-seller Good to Great, the essential ingredient for taking a company to greatness is having a “Level 5” leader, an executive in whom ...

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VP aka Value Proposition


More than you would like to admit, you’ve been in a room of colleagues or partners and you hear the phrase ...”a good value proposition”... sure you get the main idea but what is it really a ...

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User interfaces in Mixed Reality (MR) environments


Front-end development is all about user interfaces (UI). How to make them easy to work with, natural to interact with and above all, welcoming. Studying them alongside their relevant product ...

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The Data Points Less Travelled : Travelling is Discovery; Why Should Booking It Start Any Different?


As digitization advances and travelers become increasingly hooked on their mobile devices they will increasingly rely on them to handle their travels, to enrich their experiences and demand ...

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The Charm of Going Digital- The Transformation of Advertising


When I first started working in advertising it was all about Post-it notes, big banners and flashy words. Something like

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